PAVLE  SVILIČIĆ
UX & UI DESIGNER / CONSULTANT

Has long been known that the philosophy of branding and identity is much deeper than the appearance of eye perceives . The messages we want to convey often are hidden ( eye imperceptible ) at first sight . But it is certain that in all its forms are trying to transfer a major determinant of the branches . Each designer requires something that is not common , something special , and above all the eye comfortable and when you go deeper into the sphere of thinking how to convey emotion , connect users and clients across this small , on the other hand the most important element, in all processes of marketing structures . Color , illustration , font elements are to care for during the creation of the brand philosophy .

In any visual identity, it is the logo that is the cornerstone. A visual identity is the visual and verbal articulation of a brand or group including all pertinent design applications, such as, letterhead, business card, and packaging, among many other possible applications. Creating an integrated brand experience entails understanding the weaving of a common thread or voice – integrating the common language into all experiences with the brand.

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Strong Visual Identification can do the talking for your business!